About

An awarded art director, UI/visual designer and illustrator with an innate hunger to create and design meaningful experiences between people and brands.

Over the years my career has provided many opportunities to collaborate with some amazing people and it’s to their credit that I owe my successes. I hold to the conviction that building great relationships with the people I work with along with establishing a clear and agile process are what make the difference between getting a job done and doing a job well. This is why I care about the people I work with as much as I care about the work I do. It’s also why you can expect working with me will not only result in meeting and/or exceeding business objectives but will also result in a great working experience. Don't just take my word for it. Have a look at the testimonies of some of my clients and collaborators.

Feel free to reach out to chat about the creative needs on your next project, or if you just want to grab a coffee and talk about home building projects, skiing, song writing, or good food.

Resume

BAKWORKS INC. - Founder, Designer, Illustrator

Oct 2010 - Present

Provide user-centered, creative direction, design & illustration to agencies and businesses in the GTA.
Design branding, marketing and promotional materials for web, mobile, social, print, OOH and digital mediums.
Manage external vendors, designers and developers.
Provide mentorship to junior creatives.

Clients: Children Believe, Intel, Ford, TD Bank, Bond Brand Loyalty, Leo Burnett, Juniper Park, Corus Entertainment, Saatchi & Saatchi, Cossette, Ogilvy One, Fruit of the Land, MMK Marketing, Chalkboard, MixTape Social

JUNIPER PARK - Senior Digital Art Director

2010-2012

Designed websites, email marketing, online media and digital out-of-home for various brands.
Maintained consistent brand experiences throughout the process.

Brands: CIBC, Quaker, Ruffles, Sunchips, Virgin Mobile, Nissan, Pfizer, Tropicana

LEO BURNETT - Senior Digital Art Director

2008-2011

Taking projects from concept to completion.
Collaborated with writers to brainstorm creative solutions.
Presenting concepts to clients.
Managed external vendors for illustration and development.
Ensuring every aspect maintains each client’s brand standards in both digital and print mediums.

Brands: Amazon, IKEA, Bell, Kellogg’s Eggo/Froot Loops/Rice Krispies/Frosted Flakes/Krave, TD, GM, Robin Hood,

Yellow Pages, Cheer, Gain

Awards & Special Mentions

2017

GOLD - SHOPPER INNOVATION AWARDS

Campaign: PICK-UP AND ORDER POINT HYPERLAPSE

Agency: Leo Burnett, Toronto

Client: IKEA

Category: Out-of-the-Box Retail

Designers: Sean Perkins, Eugene Bak

2014

APPLIED ARTS

Campaign: HIGHLIGHT YOUR HOOD

Agency: Leo Burnett, Toronto

Client: Yellow Pages

Category: Complete Advertising Program - Complete

Art Direction: Sam Cerullo, Pedro Izzo, Scott Leder, Oliver Brooks, Nancy Ng, Trevor Bell, Sean Perkins, Eugene Bak

2013

37th Top Creative in Canada - Strategy Online's Creative Report Card

2012

SILVER WINNER - INTERACTIVE MEDIA, DIGITAL INTEGRATED CAMPAIGN

Campaign: DIG IT! GET IT!

Agency: Leo Burnett, Toronto

Client: Procter & Gamble - Cheer

Category: Interactive Media Sub-Category Digital Integrated

Art Director: Anthony Chelvanathan, Sam Cerullo, Mark Nilsen, Sean Perkins, Eugene Bak

2009

APPLIED ARTS – INTERACTIVE

Campaign: WHERE’S THAT WAFFLE?

Category: Consumer Packaged Goods - Single
Art Direction: Chris Gardner, Eugene Bak

2009

MERIT WINNER: INTERACTIVE MEDIA, GAMES

Campaign: BE PROUD OF YOUR WIENER

Agency: Arc Worldwide/Leo Burnett, Toronto

Client: ConAgra Foods Canada Inc.

Category: Interactive Media Sub-Category Games

Illustrator: Hornet, Eugene Bak